About us

Why “I-Amici”?
In Italian, amici means friends. And that’s exactly how we see our bots, not cold machines, but warm, helpful companions. We blend global tech trends with local insight from the Middle East, creating a shopping experience that’s both cutting-edge and culturally tuned.

We’re your friends.
At I-Amici, we believe that smart technology should feel like a friend, intuitive, playful, and always there when you need it. Born from a passion for robotics, AI, and human-centred design, our mission is to bring intelligent gadgets and interactive bots into everyday life not just as tools, but as companions.
Whether you're a curious kid, a tech-savvy parent, or a grown-up with a soft spot for innovation, we’ve got something for you. From expressive robots to clever home helpers, every product we curate is chosen for its charm, usefulness, and ability to spark joy.

We’re not just a store — we’re a movement toward smarter, friendlier living.

Innovation is loading...  

Our Commitments:

At I‑AMICI, we guarantee 100% authentic products backed by 24/7 assistance and fast delivery. There are no hidden costs, and we go beyond sales by offering training availability to help you get the most out of your purchase. Our commitment to staying always up to date ensures you experience the latest innovations with complete confidence.

Currently we Operate in UAE and Lebanon but our vision is to be a leading provider of innovative technology solutions and AI robots that enhance the lives of our adults and kids customers and drive the future of smart living.

I - Amici Team,